Australian Rapper L Fresh The Lion

L-FRESH The LION dropped his third studio album, SOUTH WEST today. A love letter to the place that raised him and continues to inspire him, South West Sydney. Dedicating the album to his 13-year-old self, the record is a collection of lessons FRESH wished he had known as a kid; lessons on how to be confident in yourself and hold pride in your culture. Another great release from Elefant Traks.

It's powerful, personal and a straight-up banging listen. Congrats to L-FRESH on an incredible record.

L-FRESH The LION on SOUTH WEST
My aim for SOUTH WEST was to create music that my 13 year old self would be proud to listen to not only because the beats knocked but the stories represented him and related to him. I was lost back then. The messages on this album are what I wish I knew back then.

On the first listen, SOUTH WEST will sound confident because what I needed as a kid was confidence in myself and my culture. On second & third listen, you'll peel back the layers and feel the heart of the record, which is decolonization, and in particular decolonising my own mind. This is an empowerment record."